As PUP get set for their new album Morbid Stuff, the raucous Toronto crew are showing it off some with a new video. It comes for the band's recently shared "Kids," and as you'll witness, the video is more than a little epic.
Jeremy Schaulin-Rioux directed the music video, and in many ways, he does his best to give "Kids" its very own Black Mirror episode.
"Jeremy cooked up this hilarious concept of what all of our lives would be like 40 years in the future," explained PUP's Stefan Babcock. "Our goal was to sorta set viewers up for this happy feelgood ending, and then at the last minute, crush them with darkness. Just like life in the present, most things in the future will probably turn out shit, or, if we're really lucky, fine at best."
You can watch the video for "Kids" below.
Following up 2016's The Dream Is Over, Morbid Stuff arrives on April 5 via Little Dipper/Universal. PUP have also announced a lengthy tour behind the album that will kick off in March, and you can find the dates here.
Jeremy Schaulin-Rioux directed the music video, and in many ways, he does his best to give "Kids" its very own Black Mirror episode.
"Jeremy cooked up this hilarious concept of what all of our lives would be like 40 years in the future," explained PUP's Stefan Babcock. "Our goal was to sorta set viewers up for this happy feelgood ending, and then at the last minute, crush them with darkness. Just like life in the present, most things in the future will probably turn out shit, or, if we're really lucky, fine at best."
You can watch the video for "Kids" below.
Following up 2016's The Dream Is Over, Morbid Stuff arrives on April 5 via Little Dipper/Universal. PUP have also announced a lengthy tour behind the album that will kick off in March, and you can find the dates here.