Hip-hop icons A Tribe Called Quest hailed the new generation of rap stars on "Dis Generation," an upbeat cut from their final solo LP We Got It from Here... Thank You 4 Your Service. Now, the track has been given the music video treatment by Atlanta director Hiro Murai.
Shot entirely in greyscale, the visual first finds a tracking shot moving through scenes showing passerby frozen in times, while the MCs deliver their bars and interact with their surroundings. When the chorus kicks in, the clip transports the viewer to wider shots of crowds running towards bright lights.
Watch the clip in the player below.
Shot entirely in greyscale, the visual first finds a tracking shot moving through scenes showing passerby frozen in times, while the MCs deliver their bars and interact with their surroundings. When the chorus kicks in, the clip transports the viewer to wider shots of crowds running towards bright lights.
Watch the clip in the player below.