With the recognizable crew logo already on the Toronto Raptors' practice facility and practice jerseys, Drake's OVO owl will now take wing from the court to the pitch, appearing on the kits of FC Barcelona this weekend.
Last night, Drake shared a shot on Instagram of himself holding up a jersey of the top flightsoccer football club emblazoned with the gold owl, announcing that the Spanish club would sport the threads at this weekend's El Clásico match against Real Madrid.
The appearance of OVO's owl on FC Barcelona's jersey marks the first time a football club has honoured a recording artist in this fashion, celebrating Drake becoming the first artist to rack up 50 billion streams on Spotify — an immense number, certainly, but one still not as shocking as the audio company's laughably low payout rates.
"To celebrate being the first artist with 50 billion streams on Spotify, FC Barcelona will wear the OVO owl at El Clasico on Sunday 😵💫 this doesn't feel real but it is," Drake wrote in the caption.
The OVO owl jersey, which will not be sold in stores, is the product of a partnership between Spotify and FC Barcelona that was first announced in March.
Last night, Drake shared a shot on Instagram of himself holding up a jersey of the top flight
The appearance of OVO's owl on FC Barcelona's jersey marks the first time a football club has honoured a recording artist in this fashion, celebrating Drake becoming the first artist to rack up 50 billion streams on Spotify — an immense number, certainly, but one still not as shocking as the audio company's laughably low payout rates.
"To celebrate being the first artist with 50 billion streams on Spotify, FC Barcelona will wear the OVO owl at El Clasico on Sunday 😵💫 this doesn't feel real but it is," Drake wrote in the caption.
The OVO owl jersey, which will not be sold in stores, is the product of a partnership between Spotify and FC Barcelona that was first announced in March.
