Shad has unveiled a music video for "Sniper," from last year's A Short Story About War.
The clip delves into the troubling power structures in place throughout social and professional realms, as the title character preys on others from a distance.
"The sniper character is a metaphor for anyone who enjoys a higher position in our competitive society," Shad said in a statement. "Higher education, higher status, higher income. Not necessarily the super successful but folks who enjoy relative safety and advantage in our often war-like economic and social system. Also, the same way that a sniper participates in violence from a safe distance, likewise the more privileged in our society can be removed from the harm that we cause ‑ economically, environmentally, and relationally — through our spending, investing, our spiritual relationship to land and place, and who we choose to include and exclude."
The film noir-esque video was directed by Asan Aslam. Watch it below.
The clip delves into the troubling power structures in place throughout social and professional realms, as the title character preys on others from a distance.
"The sniper character is a metaphor for anyone who enjoys a higher position in our competitive society," Shad said in a statement. "Higher education, higher status, higher income. Not necessarily the super successful but folks who enjoy relative safety and advantage in our often war-like economic and social system. Also, the same way that a sniper participates in violence from a safe distance, likewise the more privileged in our society can be removed from the harm that we cause ‑ economically, environmentally, and relationally — through our spending, investing, our spiritual relationship to land and place, and who we choose to include and exclude."
The film noir-esque video was directed by Asan Aslam. Watch it below.
