Usher's Releases New Single Exclusively Through Cheerios Boxes at Walmart
Published Nov 11, 2014If you're planning to pick up Usher's new tunes, then we hope you eat Honey Nut Cheerios and shop at Walmart — that's the only way it's being distributed.
Yes, you read that right: The pop megastar's new song will come as the free prize in boxes of cereal, which puts its on the same level as a crazy straw or a sticker.
The song is called "Clueless," and it will come as a download in specially marked Cheerios boxes starting today (November 11). It's not clear if the boxes will be available in Canada, or if the promotion is U.S.-only.
This isn't the first time that Usher and Cheerios have partnered up. Back in August, Usher appeared in a commercial, dancing with cereal mascot Buzz the Bee. Watch that advertisement, which features "She Came to Give It to You," below.
Meanwhile, Usher is working on a new album called UR. It remains to be seen whether "Clueless" will be on the album, or if it will continue to be a Cheerios exclusive.