Joy Division's classic Unknown Pleasures album is being treated to a 40th anniversary reissue — complete with some inverted cover art — this week. And to go along with that, a new video project has been launched to help celebrate the milestone.
A project is called Unknown Pleasures: Reimagined and will find 10 directors crafting new music videos for each track from 1979's Unknown Pleasures. The video series is kicking off with album closer "I Remember Nothing," which has been treated to a new clip by Icelandic directors Helgi & Hörður.
Watch the new "I Remember Nothing" video below.
On June 21, YouTube is also hosting an event in London to premiere a selection of the new videos. It will include a panel between Joy Division/New Order drummer Stephen Morris alongside Matt Everitt, Oran Williams, Feargal Ward, and Adrian Duncan.
The Unknown Pleasures reissue is due out Friday (June 14) and will see the album arrive on 180-gram "ruby red" vinyl. You can pre-order the reissue here.
A project is called Unknown Pleasures: Reimagined and will find 10 directors crafting new music videos for each track from 1979's Unknown Pleasures. The video series is kicking off with album closer "I Remember Nothing," which has been treated to a new clip by Icelandic directors Helgi & Hörður.
Watch the new "I Remember Nothing" video below.
On June 21, YouTube is also hosting an event in London to premiere a selection of the new videos. It will include a panel between Joy Division/New Order drummer Stephen Morris alongside Matt Everitt, Oran Williams, Feargal Ward, and Adrian Duncan.
The Unknown Pleasures reissue is due out Friday (June 14) and will see the album arrive on 180-gram "ruby red" vinyl. You can pre-order the reissue here.