P Reign "1000"

P Reign '1000'
Why bother keeping it 100 when you can keep it 1000? That's the question Toronto's P Reign is posing in his new single, "1000," which may well change the face of emoji perfection.

The track follows the rapper's late 2015 mixtape, Off the Books, and finds him working a confident flow above a chime-sporting, boom-heavy beat. P Reign's AutoTuned bars have him discussing big bills, big butts, and keeping away from phonies.

You can hear P Reign keep it 1000 by giving his new track a stream down below.