Published Dec 15, 2014GoldieBlox may have alienated themselves from the Beastie Boys, but the female-empowerment-focused toy company have found another music star for their latest commercial: Emily Haines.
This advertisement is more than two and a half minutes long, and nearly the whole thing is soundtracked by Haines' solo song "Lightning Strikes." With its synth-spiked pop-rock style, it sounds a whole lot more like her work with Metric than her previous solo forays.
Watch the commericial below. The song is available as a stand-alone single on iTunes.