Much changed for Breaks Co-Op in the eight years between their debut record and The Sound Inside: where they were once an electronic duo, theyve now got an extra member and play softly sung laidback adult acoustic jams, the kind of music college students might be unfortunately inclined to describe as "chill. The changeup worked commercially, as the record promptly went double platinum in the bands native New Zealand, thanks only in part to the fame of founding member Zane Lowe, a UK TV presenter and radio host. The records success can also be attributed to its aggressive inoffensiveness, its unwavering dedication to only slightly noticeable by-the-numbers acoustic rock. In fact, if it were sold by the register at Starbucks it could go double platinum Stateside too. The record features the kind of soft strums, hand-slapped drums and unobtrusive vocals (with empty lyrics, natch) that guarantee entry into the playlists of people who dont really like music everywhere. The players are acceptable musicians, and the production is fittingly smooth, but based on The Sound Inside, Breaks Co-Op has little to say and no interesting way to say it.
(EMI)Breaks Co-Op
The Sound Inside
BY Nick PatchPublished Feb 16, 2007