Facebook to Introduce Paid Livestream Feature for Artists

Facebook to Introduce Paid Livestream Feature for Artists
Facebook has announced plans to add a payment option to its livestream feature in support of artists and creators who have been displaced by COVID-19.

Expanding on the ways people can connect through Facebook-owned entities, the social media platform will soon add an option to charge viewers a fee to engage in some content.

In an announcement issued on Friday (April 24), the company shared plans to add the feature at an undisclosed time:

You'll be able to mark Facebook Events as online only and, in the coming weeks, integrate Facebook Live so you can broadcast to your guests. To support creators and small businesses, we plan to add the ability for Pages to charge for access to events with Live videos on Facebook — anything from online performances to classes to professional conferences.

Additionally, the social media platform will introduce a new feature that will allow creators to add a donate function to their content, so that users can opt to raise money for nonprofits as well.

No firm rollout date has been announced for these new features so far. The announcement arrives following Facebook's pledge to fund a number of artists' online performances through the National Arts Centre.