Published Jan 05, 2012It's well known that Kanye West says some crazy stuff on his Twitter account, but a flurry of activity on his account last night (January 4) had him spewing out both wide-eyed insight and a healthy dose of WTF-worthy sentiments. Over several hours, the hip-hop star spouted off on any number of subjects, from developing a career in the fashion world, to his potential involvement as the creative director on an upcoming Jetsons movie, to the creation of a new company called DONDA, named after his late mother.
West described DONDA as "a design company which will galvanize amazing thinkers and put them in a creative space to bounce there [sic] dreams and ideas," adding that he's assembled a crack team of "architects, graphic designers, directors musicians, producers, AnRs, writers, publicist, social media experts, app guys, managers, car designers, clothing designers, DJs, video game designers, publishers, tech guys, lawyers, bankers, nutritionist, doctors, scientist,teachers" to get together and figure out how to fix this crazy world we live in.
"I want to put creatives in a room together with like minds that are all waaaay doper than me," West humbly tweeted. "We want to help simplify and aesthetically improve everything we see hear, touch, taste and feel."
West seems to be feeling philanthropic, and added that the wealthy need to give back to their communities, and hinted that DONDA will do just that, whether that's in the form of a well-performed Watch the Throne concert or helping out in the classroom. Tipping his hat to the late Steve Jobs, Yeezy even suggested keeping iPhones handy come exam time. "Instead of kicking kids out of schools for using there iPhones... why not promote it? Allow kids to use search engines to do test like the real WORLD!!! Give kids the amount of test they would have in a year in one day but they have to get everything perfect."
You can read the rest of West's idyllic and well-meaning ramblings over here. He may have stopped for now, but expect more deep thoughts from the spitter soon enough.