A radio station in Milwaukee is removing Drake's music from rotation during the upcoming NBA Eastern Conference Finals series between the Milwaukee Bucks and the Toronto Raptors.
Local station 103.7 KISS-FM has vowed to stop playing Drake songs for the duration of the series, in an effort to combat the "Drake curse" — which the rapper figured out how to use to his advantage during Sunday night's Raptors win against the Philadelphia 76ers.
As CBC points out, it should be a noticeable protest, given that the station plays a Drake song approximately once or twice per hour.
KISS-FM made the announcement via a video on social media, accompanied by the hashtags #BreakFromDrake and #FearTheDeer. Watch the video below.
Game one between the Bucks and Raptors kicks off tonight at 8:30 p.m. EDT.
Local station 103.7 KISS-FM has vowed to stop playing Drake songs for the duration of the series, in an effort to combat the "Drake curse" — which the rapper figured out how to use to his advantage during Sunday night's Raptors win against the Philadelphia 76ers.
As CBC points out, it should be a noticeable protest, given that the station plays a Drake song approximately once or twice per hour.
KISS-FM made the announcement via a video on social media, accompanied by the hashtags #BreakFromDrake and #FearTheDeer. Watch the video below.
Game one between the Bucks and Raptors kicks off tonight at 8:30 p.m. EDT.
MAJOR ANNOUNCEMENT: Until the @Bucks beat the @Raptors - we are hereby taking a break from ALL #DRAKE music. We love us some Drake, but right now - we love the #Bucks more! #BreakFromDrake #FearTheDeer pic.twitter.com/kRAZQnGOWo
— 103.7 KISS-FM (@1037KISSFM) May 14, 2019