Kendrick Lamar "LOVE." (video)

Kendrick Lamar "LOVE." (video)
Following a reversed version of DAMN. and guest verses on cuts by U2, N.E.R.D. and Jeezy, Kendrick Lamar is once again moving in a forward-facing direction with a new video for "LOVE."
 
The 10th track on the album (or fifth depending which way you listen), "LOVE" features guest vocals by Zacari, and it's been given the visual treatment by director Dave Meyers.
 
It follows clips for other album cuts like "LOYALTY.," "ELEMENT.," "DNA." and "HUMBLE.," and it documents the complicated ups and downs of the rapper's romantic relationship.
 
Watch it below. You can order DAMN. on CD, vinyl and reversed edition clear vinyl via Umusic.