Published Jun 03, 2013Factor — the Saskatoon producer, not the Foundation Assisting Canadian Talent on Recordings — has a new album called Woke Up Alone out on July 23 through Fake Four Inc. He's now premiered a video for the track, "Don't Give Up," which features Paranoid Castle and Jeans Boots.
A press release describes the album as "a necromantic play told in five scenes," which portrays the story of a man attempting to raise his late wife from the dead. "Don't Give Up" mixes quick rapping with mournfully inspirational choruses, while the video is an pulse-racing affair that involves a casket robbery and an emotional chase scene.
Check it out below.