In the umpteenth instance of brands shamelessly jacking hip-hop culture to drive online engagement, Wendy's is taking shots at its fast-food competitors with a new mixtape.
Titled We Beefin?, the five-track release finds an unidentified MC spitting fresh (never frozen) disses at McDonald's, Burger King and more.
"Why yo' ice cream machine always broke? / Why yo drive thru always slow?" she raps for the golden arches on "Rest in Grease," while pulling no punches in taking Burger King to task on "Holding It Down," which features the line "And BK, don't think that you got away / You copied my old menu and put it out on replay."
Brand corniness aside, the raps are actually pretty good. You can take in the tape with the player below and can find its Ready to Die-inspired album art up above. As you can also see below, online reaction to the mixtape so far has largely been positive.
We're particularly disappointed that Wendy's gave no love to food brand mixtape originators Hamburger Helper, who delivered the five-track Watch the Stove back in 2016.
Titled We Beefin?, the five-track release finds an unidentified MC spitting fresh (never frozen) disses at McDonald's, Burger King and more.
"Why yo' ice cream machine always broke? / Why yo drive thru always slow?" she raps for the golden arches on "Rest in Grease," while pulling no punches in taking Burger King to task on "Holding It Down," which features the line "And BK, don't think that you got away / You copied my old menu and put it out on replay."
Brand corniness aside, the raps are actually pretty good. You can take in the tape with the player below and can find its Ready to Die-inspired album art up above. As you can also see below, online reaction to the mixtape so far has largely been positive.
We're particularly disappointed that Wendy's gave no love to food brand mixtape originators Hamburger Helper, who delivered the five-track Watch the Stove back in 2016.
The mixtape drops now. Not pulling punches. We Beefin'. pic.twitter.com/H1Rm1ODYC4
— Wendy's (@Wendys) March 23, 2018
OK BUT LISTEN, WHY DOES THE @Wendys MIXTAPE GO SO UNNECESSARILY HARD?????
— MUA DeeCee (@itsDeeCee23) March 23, 2018
Wendy's mixtape sounds better than most of y'all favs😶 pic.twitter.com/9j8TQUHCh2
— Venusbabe (@slasherdoll) March 23, 2018
Ok why is @Wendys mixtape actually fire? 💀 pic.twitter.com/mAbykJbjA2
— J.♕ (@sayluhjae) March 23, 2018
Yo whoever the girl is on this @Wendys mixtape I really hope she puts out a full album or something
— 🌴A-A-Ron🌴 (@AaronSmarter) March 23, 2018