Twitter Reportedly Set to Launch Music Service
Published Mar 15, 2013Twitter is already a hub for music fans and bands alike, and now the social media platform is looking to further integrate itself into the business with a new mobile app called Twitter Music.
CNET reports that Twitter has purchased the music discovery platform We Are Hunted — which monitors online music trends — and plans to use its technology as the foundation for the app. It offers users personalized music recommendations using four primary tabs: Suggested (which recommends songs based on who the user is following), #NowPlaying (which aggregates tweets including that hashtag by people the user is following), Popular (a breakdown of trending songs), and Emerging (tips about up-and-coming artists).
The app uses SoundCloud streaming and organizes artists and songs in a grid. Artist pages have a short biography along with links to SoundCloud, or to iTunes song previews.
The Twitter Music app could apparently be released on iOS as soon as this month, according to CNET's source. From what we can tell at this point, it promises to be an effective way to explore online music trends, although there doesn't appear to be any offline storage.