Published Oct 27, 2016Thanks to the limitations of its six-second videos, Vine has allowed an entire generation of kids with short attention spans to deliver short, creative snippets, creating a new group of social media stars in the process. Now, the service is shutting down.
Today (October 27), Vine's parent company Twitter announced that it will discontinue the Vine mobile app in the next few months.
"We value you, your Vines, and are going to do this the right way," the company wrote. "You'll be able to access and download your Vines. We'll be keeping the website online because we think it's important to still be able to watch all the incredible Vines that have been made. You will be notified before we make any changes to the app or website."
While a reason for the closure was not made explicit, many assume that it's because Vine was difficult to monetize. It also failed to grow in the same way that rival apps like Instagram and Snapchat grew.
Regardless, there will be a six-second long hole in the hearts of millennial comedians and shitposters the world over.