Now officially the longest running No. 1 song in chart history, the obsession with Lil Nas X's "Old Town Road" shows no signs of slowing. The hype has even reached Sicamous, British Columbia, where people are stealing street signs from an actual Old Town Road in the municipality.
Municipal staff told CTV News that multiple signs for the road have gone missing in the wake of the song's ascent up the charts.
"The song 'Old Town Road' has been No. 1 for 17 weeks now," the district's Amanda Passmore told the broadcaster. "Of course anyone who lives here knows that we have an Old Town Road, but people are starting to pay more attention, and we're quite certain that's why signs are disappearing."
Passmore told CTV that the cost of thefts isn't significant, and district staff likely won't even get the RCMP involved. Instead, they'll be selling replica Old Town Road signs for $25 each.
"We're just having fun with it – turning a negative into a positive," Passmore said. "Why not? It's fun, easy attention for the town."
The Old Town Road signs go on sale today at the Sicamous Chamber of Commerce office at the Parkland Mall. Staff told CTV that 50 signs will be available for the first run, with more to be made provided there is enough demand.
"Old Town Road" has spent 17 weeks at No. 1, beating out the previous record of 16 weeks, which was tied by Mariah Carey and Boyz II Men's "One Sweet Day" and Luis Fonsi and Daddy Yankee's "Despacito."
The track has been remixed by the likes of Diplo, BTS and Mason Ramsey and Young Thug, and there may be another one on the way from Dolly Parton and Megan Thee Stallion.
Municipal staff told CTV News that multiple signs for the road have gone missing in the wake of the song's ascent up the charts.
"The song 'Old Town Road' has been No. 1 for 17 weeks now," the district's Amanda Passmore told the broadcaster. "Of course anyone who lives here knows that we have an Old Town Road, but people are starting to pay more attention, and we're quite certain that's why signs are disappearing."
Passmore told CTV that the cost of thefts isn't significant, and district staff likely won't even get the RCMP involved. Instead, they'll be selling replica Old Town Road signs for $25 each.
"We're just having fun with it – turning a negative into a positive," Passmore said. "Why not? It's fun, easy attention for the town."
The Old Town Road signs go on sale today at the Sicamous Chamber of Commerce office at the Parkland Mall. Staff told CTV that 50 signs will be available for the first run, with more to be made provided there is enough demand.
"Old Town Road" has spent 17 weeks at No. 1, beating out the previous record of 16 weeks, which was tied by Mariah Carey and Boyz II Men's "One Sweet Day" and Luis Fonsi and Daddy Yankee's "Despacito."
The track has been remixed by the likes of Diplo, BTS and Mason Ramsey and Young Thug, and there may be another one on the way from Dolly Parton and Megan Thee Stallion.
