New York Fries Nearly Gets Weird Al to Dress Up as Michael Jackson for New Ad Campaign, Settles On Gary Coleman Instead
Published Jul 31, 2009New York Fries are, let's be honest, pretty damn good. And while not previously related at all, '80s sitcom Diff'rent Strokes (bear with us here) was also pretty damn good. So it's fine by us that New York Fries have tapped former Strokes star Gary Coleman for their latest ad campaign, though if the company went ahead with its other choice for a spokesman it would have made for quite the public relations nightmare.
The ad, which can be viewed in full on Marketing Magazine's website, marks the 25th anniversary of the chain, so the company was going for a celebrity who was popular 25 years ago. Enter Coleman. Also in the works, according to Marketing, is a truly awesome-sounding Facebook application featuring a fortune-telling Coleman bobblehead that predicts the next 25 years of your life (and the lives of 25 of your friends).
But check this: "We were heavily negotiating with Weird Al Yankovic, who ultimately had a conflict and couldn't do it," Alyssa Berenstein, Marketing Manager for New York Fries, told the magazine. "In retrospect, we're happy that didn't work out because we would have had him posing in [Michael Jackson's] Thriller-esque throwback. That would have been in bad taste at this time."
Yeah, no kidding!
Still, here's the real thriller about all this: the Coleman ad will be appearing, larger than life, in bus shelters. Hell yeah, that's what we're talking about, fool.