MySpace Looking To Challenge iTunes With Free Music Service

BY Brock ThiessenPublished Feb 20, 2008

In attempts to take a bite out of Apple’s iTunes, MySpace is gearing up to partner with major record labels and launch an advertising-supported free music service.

According to several reports today, News Corp’s social-networking site has approached Universal Music, Sony BMG, Warner Music and EMI to get the new download service up and running. Previously, MySpace, which has over 110 million users, has attempted to sell downloads through Snocap.

While Tom refused to comment, several fast-talkin’ record execs have characterised the conversations as either being in preliminary stages or, on the other end, quite advanced.

However, one major hurdle facing any deal MySpace may strike is the outstanding lawsuit against the site filed by Universal Music — well that and trying to pull people away from Facebook. Seriously, when was the last time you said, "I’ll MySpace you”?

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