Kanye West Previews Really Shitty "I Love It" Merch
He's also working on a line of "Free Pump" merch
Published Sep 17, 2018Kanye West is clearly on a creative rampage right now, delivering a slew of new music and Yeezy Season 7, but he's not done yet. Combining his passion for music and design, he's now teasing merch for his recent Pornhub anthem "I Love It."
He took to Instagram to tease upcoming merch that looks like it was made by letting North, Saint and Chicago loose on MS Paint. A combination of bold "I LOVE IT" text, gradient effects and obnoxious colours, the new shirts are really quite something to behold.
West also suggested using the designs to hock "FREE PUMP" merch — an homage to his 18-year-old "I Love It" collaborator Lil Pump who is currently facing time in prison.