Yukon Blonde Announce New Album 'Shuggie'

Hear the lead single "You Always Get What You Want"

BY Megan LaPierrePublished Aug 9, 2023

Vancouver indie pop mainstays Yukon Blonde are back to have more fun with a new album, led by latest cut "You Always Get What You Want."

Following 2020's VindicatorShuggie arrives October 12 on Dine Alone Records. It builds upon the DIY approach the band took with that record, infusing the compositions with more input from everyone in the quartet than ever before.

"There's a real openness to this record both musically and lyrically," primary songwriter Jeff Innes said in a press release. "Being in a band for this long, we're talking our entire adult lives here, I'm not sure it's a healthy thing. Out on the road you miss births, funerals, birthdays, and back home, over time, even the strongest relationships come and go."

"We're a pop band, so everything first is rooted in that," he added, "but when you've been together as long as we have, and been through as much as we have as friends, you have to find ways to protect yourselves and push forward together."

Of the swirling, psychedelic lead single, Innes continued:

I was listening to a lot of Fleetwood Mac and the Flaming Lips in a kind of loop around this time, and I got really inspired by both bands' ability to use the same chords throughout the whole song and just change the melody around. It was a fun challenge that I ended up using for quite a few songs. And while it's not anything new for us, you really just have to go with whatever inspires you in the moment.

The lyrics for this song came out of thin air. Spending lots of time in the suburbs and rural parts of BC, it really started to get to me how much of people's lives are absolutely consumed by consumerism. It's a bit less obvious in the big city but out there, the only thing to do is go to the mall or drone out on your phone all day. Boredom is a thing of the past, and yet depression is at an all-time high. I'd like to think the antidote to all this is probably being around people, doing absolutely nothing. Communities are formed that way — doing nothing, together."


Check out the song — and the album tracklist — below.


Shuggie:

1. Shuggie Come Back
2. Every Single Time You Fall in Love 
3. Up 2 U
4. Not Interested
5. Txt Me Plz
6. Lovers in a Crowded Room
7. So Original
8. You Always Get What You Want
9. I Don't Believe in Love

Pre-order Shuggie.

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