Published Nov 11, 2014If you're planning to pick up Usher's new tunes, then we hope you eat Honey Nut Cheerios and shop at Walmart — that's the only way it's being distributed.
Yes, you read that right: The pop megastar's new song will come as the free prize in boxes of cereal, which puts its on the same level as a crazy straw or a sticker.
The song is called "Clueless," and it will come as a download in specially marked Cheerios boxes starting today (November 11). It's not clear if the boxes will be available in Canada, or if the promotion is U.S.-only.
This isn't the first time that Usher and Cheerios have partnered up. Back in August, Usher appeared in a commercial, dancing with cereal mascot Buzz the Bee. Watch that advertisement, which features "She Came to Give It to You," below.
Meanwhile, Usher is working on a new album called UR. It remains to be seen whether "Clueless" will be on the album, or if it will continue to be a Cheerios exclusive.