SXSW Announces Initial Lineup with Jessie Ware, Alvvays, Thee Oh Sees

SXSW Announces Initial Lineup with Jessie Ware, Alvvays, Thee Oh Sees
Set to take over Austin, from March 17 to 22, the always-anticipated South by Southwest is one of the music industry's biggest annual festivals — despite growing safety concerns.

Today (October 22), organizers revealed the first round of scheduled performers, and as usual, it's looking impressive.

Jessie Ware, Courtney Barnett, Bishop Nehru, Black Milk, Carl Barat and the Jackals, Ben Kweller, Sleep ∞ Over, Thee Oh Sees and the Twilight Sad are just a few of the names that have been confirmed.

There's also a good dose of Canadiana heading south of the border for the festival, with acts like Alvvays, Ben Caplan, Jenn Grant, Tanya Tagaq and Whitehorse being added to the lineup.

More acts are expected to be announced in the coming months, but you can see a full list of those already announced over here.