Published Mar 27, 2007In an attempt to prove that digital music sales are not killing off CD and vinyl sales the way major labels would like you to believe, legendary British indie record shop Rough Trade has announced plans to build a massive megastore in the heart of London, England.
Despite having a division for digital sales, the shops focus will be on revitalising the music market in London with an emphasis on physical records and CDs. "Our aim is to deliver something we feel has been missing in this country for far too long; an environment that celebrates music as an exciting art form, not just another commercial commodity but on a scale that is a departure from the traditional perception of an independent record shop, explained Stephen Godfrey, one of the store directors.
Plans for the shop also include turning the building into a concert venue to showcase new, up and coming music. "The music industry seems to have a lot of doom and gloom about it at the moment, despite peoples passion for music being as strong as ever, added Godfrey. "We certainly hope to put some smiles back on faces with something that reflects the true public appetite for exciting new music.
A long-time staple in Londons shopping community with locations in Covent Garden and Portobello Road, Rough Trade, the retailer, is responsible for inspiring the namesake label that brought us such celebrated artists as the Smiths, the Strokes and the Libertines over the years.