As Metric gear up for a North American tour with July Talk, Emily Haines and co. are giving us some more visuals behind their album Art Is Doubt. This time, it's for the track "Love You Back."
As you'll witness, the clip is made up of a series of fan-submitted videos, which Metric then edited together.
"The video for 'Love You Back' is performed by fans, each owning the song in their own way," said Haines in a statement. "It's addictive to watch, like a version of Instagram in an alternate reality where people are way less concerned about crafting the perfect image of happiness and instead are just feeling it, and expressing it, for real, IRL."
She continued: "'Love You Back' is about making a decision to stop being miserable. We get trapped in past incarnations of ourselves and decide that nothing can ever change. I've been held in place with wire and lace and waltzed around the drain. In the tension between a very dull standard of conventional morality and an intense desire to break out of it, our fixed ideas of ourselves and fear of any negative outside perception keep holding us back. What we desperately want is to ditch all that and be free."
You can watch the resulting "Love You Back" video below.
Find Metric's complete tour details over here.
As you'll witness, the clip is made up of a series of fan-submitted videos, which Metric then edited together.
"The video for 'Love You Back' is performed by fans, each owning the song in their own way," said Haines in a statement. "It's addictive to watch, like a version of Instagram in an alternate reality where people are way less concerned about crafting the perfect image of happiness and instead are just feeling it, and expressing it, for real, IRL."
She continued: "'Love You Back' is about making a decision to stop being miserable. We get trapped in past incarnations of ourselves and decide that nothing can ever change. I've been held in place with wire and lace and waltzed around the drain. In the tension between a very dull standard of conventional morality and an intense desire to break out of it, our fixed ideas of ourselves and fear of any negative outside perception keep holding us back. What we desperately want is to ditch all that and be free."
You can watch the resulting "Love You Back" video below.
Find Metric's complete tour details over here.
