This underrated UK vocalist proves two things: an artist from a reality TV competition can survive and prosper, and that R&B doesnt need a big name producer to drop a hot beat. A runner-up in 2002s Fame Academy (a BBC talent show), Lemar Obika has gone on to a bright career on the UK urban charts, but has yet to break into Americas influential market. This first single from his new album, The Truth About Love, evokes Motowns golden era, with sincerity, composure and a simple sophisticated beat that would make Marvin Gaye proud. (www.lemar-online.com)
Lemar
"Its Not That Easy
BY Cam LindsayPublished Jan 17, 2007