Published Sep 28, 2010The Juno Awards are hoping to get a little more cutting edge for their 40th anniversary next year. The Canadian Academy of Recording Arts and Sciences (CARAS) announced today (September 28) that the 2011 edition of the awards will celebrate the milestone by adding a new category - itself the 40th - for Electronic Album of the Year.
While the inclusion of the award will surely bum out a long list of potential winners who could have made away with the prize had it existed years ago - we're looking at you, Chris Sheppard - the newly minted category will celebrate pretty much anyone who mans a laptop instead of a traditional lap steel.
A press release states:
The new category is defined as album-length original recordings composed with electronic equipment as the essential songwriting tools and defined by their electronic elements. Musical genres and respective subgenres such as (but not limited to) techno, house, electro, trance, drum'n'bass, dubstep, grime, electro-acoustic, turntablism, sample-based music, ambient and downtempo are eligible for this category.
Melanie Berry, president and CEO of CARAS, added, "Over the past 40 years, CARAS has evolved and expanded to constantly reflect Canada's musical landscape. This new category is more evidence of our ongoing commitment to recognize the depth of Canadian music and the innovation that our artists continue to put forth."
This is clearly great news for Canada's electronic community. Who knows, maybe we'll get to see Babe Rainbow or Caribou rubbing shoulders with the Biebs at the ceremony, taking place March 27 at the Air Canada Centre in Toronto. Maybe they'll even do a chilly dubstep version of "Baby"?
One thing is for sure, though. Electronic music makers can breathe a deep sigh of relief that their underground genre has finally become legitimized in the mainstream. No more Pirate Radio Sessions, now, you hear?