Published Oct 07, 2010Album sales have hit new lows repeatedly over the past year, but here's one date that's guaranteed to be a very good one for the record industry: November 22. That's the day Kanye West and Jay-Z have both reportedly chosen to release their new albums.
As previously reported, on Monday (October 4), Kanye tweeted, "L.A. Reid who's doing a great job at Def Jam. We gone Kill it again on November 22nd!!!!!!!!!! Even with the leaks fam." This confirms reports that his new album, now called My Beautiful Dark Twisted Fantasy, would be coming out in November.
Now, Hip-Hop DX reports that Jay-Z's long-delayed best-of, The Hits Collection Volume 1, will come out on the same day, having originally been pegged for a June 29 release.
However, as of press time, the Jay-Z camp has yet to confirm the report.
Although going head-to-head on release day seems like a risky move for two artists with such overlapping fan bases, it actually makes sense; November 22 is a few days before American Thanksgiving, and the Christmas shopping season traditionally starts on the Friday (this year, November 26).
It's worth noting that November 22 is actually a Monday, whereas albums in North America typically come out on Tuesdays. But if both dates are in fact accurate, this is good news for anyone with a rap fan on his or her Christmas shopping list.