Considering AC/DC's tunes have scored the tailgate parties and outdoor beer blasts for at least a few generations now, it's somewhat disconcerting to find out the legendary Aussie rockers are branching out of the music game and into the wine business. The long-running outfit have announced they're partnering up with an Australian manufacturer and are using the titles of some of their greatest hits to move units.
The group linked up with winemakers Warburn Estate on products including Back in Black Shiraz, Highway to Hell Cabernet Sauvignon and You Shook Me All Night Long Moscato. What, no Sink the Pink Rosé?
According to the product description, the Back in Black Shiraz "bangs out spice and dark berry. Made in an easy drinking style, AC/DC Back in Black Shiraz is best enjoyed while cranking up the stereo and just like an AC/DC concert, it's perfect now but can also be re-lived over the next few years."
While from a hard rock perspective, the business pairing seems a bit of an odd mix, Woolworths Liquor Group general manager Steve Donohue is excited to bring the wines to the Aussie populace.
"We wanted to make sure that AC/DC's hometown fan base could have easy access to their rock icons' wines," Donohue said in a statement. "For us it was a no-brainer to make it available nationally, no one misses out."
For those about to toast, you'll be glad to know AC/DC's wine collection is said to hit stores later this month.
The group linked up with winemakers Warburn Estate on products including Back in Black Shiraz, Highway to Hell Cabernet Sauvignon and You Shook Me All Night Long Moscato. What, no Sink the Pink Rosé?
According to the product description, the Back in Black Shiraz "bangs out spice and dark berry. Made in an easy drinking style, AC/DC Back in Black Shiraz is best enjoyed while cranking up the stereo and just like an AC/DC concert, it's perfect now but can also be re-lived over the next few years."
While from a hard rock perspective, the business pairing seems a bit of an odd mix, Woolworths Liquor Group general manager Steve Donohue is excited to bring the wines to the Aussie populace.
"We wanted to make sure that AC/DC's hometown fan base could have easy access to their rock icons' wines," Donohue said in a statement. "For us it was a no-brainer to make it available nationally, no one misses out."
For those about to toast, you'll be glad to know AC/DC's wine collection is said to hit stores later this month.
