Published Feb 01, 2016For their latest look back at their sophomore record Too, Los Angeles-based punks FIDLAR didn't have to look farther than their cellphones to find inspiration for a humorous new video for "Why Generation."
Teaming up with director Ryan Baxley and animator Nolan Fabricius, the creative clip reimagines the band's universe with emojis while also poking fun at society's addiction to mobile devices. A fender bender, a trip to the zoo, a food fight and more are all brought to life with the animated social-messaging characters, all while the band march through an emoji city en route to one of their wild live performances.
Too is out now via Wichita/Mom + Pop/Dine Alone. Watch the animated clip for "Why Generation" in the player below.