Beloved Canadian musician and legendary record producer Daniel Lanois always has some tricks up his sleeve. Ahead of a yet-to-be-announced solo album due this fall, the artist has announced his participation in a new streaming service called UpRise.FM.
A press release explains that the site "will offer a unique music experience, featuring the rare, unique and live recordings owned by artists that aren't available on commercial streaming sites." Described as an "artist hub," the service will offer classified ads and free storage for live and/or previously unreleased tracks.
Lanois has been named the creative director and chief music curator of the service.
"It's time for a streaming service that is centred around and driven by the artist community directly," he said. "Artists are prolific beyond a new recording every two years. They perform, tour, record, and collaborate constantly. Uprise.fm will not only make these rare and unique recordings available, we will ensure that the artists are fairly compensated for this work."
UpRise.FM was founded by Montreal businessman and music enthusiast Gary Silverman, who said, "I wanted to create a site where music lovers could find the live and unique recordings they're searching for, while compensating these great artists for their amazing music that would otherwise be hidden in vaults or on hard drives or uploaded on free sites."
The service won't officially launch in Canada and the U.S. until next year. Meanwhile, news on Lanois' forthcoming solo album is expected to arrive shortly.