Published Jan 30, 2009Bruce Springsteen has finally broken his silence about his controversial Wal-Mart deal, and in the words of the Boss, "It was a mistake."
As previously reported, Springsteen recently released his new Greatest Hits package exclusively through the massive, union-crushing retailer, a move that has since led to more than just a little criticism. After all, this is "fight for the little guy" Springsteen we're talking about, whose songs have repeatedly embraced a wholesome mom and pop America, not profit-hungry corporate entities such as Wal-Mart and their labour-law-violating ways.
Springsteen has now tried to make a good in the wake of the backlash, telling the New York Times that his camp perhaps didn't think this one through.
"We were in the middle of doing a lot of things, it kind of came down and, really, we didn't vet it the way we usually do," Springsteen told the newspaper. "We just dropped the ball on it."
"Given its [Wal-Mart's] labour history, it was something that if we'd thought about it a little longer, we'd have done something different. It was a mistake. Our batting average is usually very good, but we missed that one. Fans will call you on that stuff, as it should be."
Whether this little apology will heal all wounds with fans is yet to be seen but if it does, they always have his shameless Super Bowl marketing to be angry about.
Bruce Springsteen "This Land Is Your Land"