Published Nov 16, 2010While it took years of negotiations, the Beatles are finally entering the realm of digital music sales. It's been well documented that the legendary group have been holding out on Apple's iTunes for several reasons, but a statement released this morning (November 16) explains that the two sides have finally, um, come together to bring the Beatles massive back catalogue to digital shoppers.
Starting today, you can buy everything the group released -- from their 13 studio albums to their Past Masters collection to their beloved "Red" and "Blue" best-of collections -- on Apple's iTunes store. There is also a special "Beatles Box Set" that features all of the above, as well as the Live at the Washington Coliseum, 1964 concert film, an iTunes exclusive.
The albums are a little on the pricier side of things, at $12.99 for single albums, $19.99 for double sets like The White Album and $1.29 for single tracks, but fellow EMI artists like Gorillaz and Katy Perry have deluxe discs that cost the same.
And the Beatles themselves are thrilled to finally have their tunes available digitally.
"We're really excited to bring the Beatles' music to iTunes," Paul McCartney said in the statement. "It's fantastic to see the songs we originally released on vinyl receive as much love in the digital world as they did the first time around."
Apparently, Ringo Starr is also breathing a sigh of relief this morning, as he will never have to field another question about holding out on digital music stores ever again.
"I am particularly glad to no longer be asked when the Beatles are coming to iTunes," he said. "At last, if you want it, you can get it now -- the Beatles from Liverpool to now! Peace and love, Ringo."
While many assumed that the iTunes partnership would have been announced last year to coincide with the Beatles' massive reissue campaign, Yoko Ono believes the timing feels right in 2010 as it accompanies the ongoing celebration of John Lennon's 70th birthday.
"In the joyful spirit of 'Give Peace a Chance,' I think it is so appropriate that we are doing this on John's 70th birthday year," she said.
At the end of the day, it doesn't really matter why it took so long to get the Beatles onto iTunes. Let's just start updating our playlists with the classics and let Apple CEO Steve Jobs wrap this up with a well-worded pun.
"It has been a long and winding road to get here," Jobs said. "Thanks to the Beatles and EMI, we are now realizing a dream we've had since we launched iTunes ten years ago."