The night before this interview, I was with a few friends talking about Bad Religion. We put some of the band's jams on the stereo. And this one dude didnt think hed heard of them until "You came on, which he recognized immediately from some Tony Hawk video game. Then he remembered they had a song in Guitar Hero. He loves Guitar Hero. This led to some talk about how a lot of bands are, in this crazy modern digital age, famous in weird ways; whether its through one song in Guitar Hero or one song in a car commercial.
Bad Religion have licensed songs to weird places. Crazy Taxi. Sonic GL. Some manga cartoon. So we figured we should talk branding with Jay Bentley. It was obviously a great time.