Amazon Launches Its Own Streaming Service

Amazon Launches Its Own Streaming Service
The expanding streaming market is about to get even more crowded, as retail giant Amazon is reportedly poised to launch its own online music service.

According to the New York Times' sources, this feature will be open to subscribers of the site's Amazon Prime service, which offers deals on fast shipping. The new streaming service will give users access to a catalogue of thousands of songs without advertising. This is available for no extra charge, although Prime costs $79 Canadian (it was recently raised to $99 in the U.S.).

The catalogue is far smaller than that of other streaming services, and it will not include any music from Universal. What's more, most brand new releases will be omitted, so this probably won't unseat any of the leading players in the streaming market. Licensing negotiations have been in the works for about six months.

The feature could reportedly be rolled out as soon as this week. What's not clear, however, is if it will be available in Canada. The New York Times doesn't specify whether the streaming will be geography-specific. Some streaming services are still absent here in Canada, including Spotify.

UPDATE: And just like that, Amazon launched its streaming service today (June 12) called Prime Music, which will be offered for free and without advertising for customers of Amazon Prime (though you need to pay $99 U.S. to sign up for that service). As suspected, though, the streaming service is so far not available in Canada.