Hang Your Heroes
How does the title and album art tie into the intro to the album?
I feel like society makes pin-ups to eventually tear them down. The upper crust builds up these iconic images of performers to eventually beat the shit out of them. The intro is a good indication of that, from Michael Jackson to John Lennon, both at the hands of the media. Me dangling by my neck from a tree is my David LaChapelle-esque way of expressing that. People love to hang their heroes; the industry loves to clobber artists.
Can you explain a little about the production process and the overall upbeat sound?
This record is a reflection of life. I never want to come off as restraining my sound. A day after it dropped, I had knapsack cats hailing me up on some tracks and bastard pop club kids saluting me on a different set of tracks. Some tracks are heavier than others but every song fits its purpose.
What’s this about Kanye being interest in your work?
I honestly don’t know. I just woke up one day and checked my MySpace and cats were congratulating me like I was next in line. To be honest, I have no idea. If it’s true, I’m not complaining. (Urbnet)
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